Privacy Policy

Effective Date: June 22, 2026

Last Updated: June 22, 2026

Introduction

This Privacy Policy describes how First Health Enrollment, LLC (“we,” “us,” “our”), operating golifequote.com (the “Site”), collects, uses, and shares your personal information when you visit the Site or submit information through our forms. By using the Site, you consent to the practices described in this Privacy Policy.

GoLifeQuote is a privately owned website operated by First Health Enrollment, LLC, an independent, licensed insurance agency. We are not an insurance carrier and are not affiliated with, endorsed by, or operated by any government agency or program.

Information We Collect

We collect the following categories of information:

Personal Information You Provide:

Full name (first and last)
Phone number
Email address
ZIP code
Age range
Coverage interest (the type of life insurance or coverage goal you select)

Information Collected Automatically:

IP address
Browser type and version
Device type and operating system
Pages visited and time spent on each page
Referring URL and exit pages
Cookies and tracking identifiers (see “Cookies & Tracking Technologies” below)

Consent & Tracking Data:

TCPA consent status and consent version identifier
Consent timestamp
Advertising click identifiers (Google Click ID, Microsoft Click ID)
UTM parameters (source, medium, campaign, content, term)

How We Use Your Information

We use the information we collect to:

Connect you with a licensed insurance agent from First Health Enrollment, LLC, or one of its appointed insurance carriers, who can discuss life insurance options with you
Process and fulfill your request for information about life insurance coverage
Detect and prevent fraud, bot activity, and duplicate submissions
Analyze website usage to improve our services and user experience
Measure advertising effectiveness and attribute conversions to the correct advertising campaigns
Comply with legal obligations, including maintaining records as required by the Telemarketing Sales Rule (TSR) and other applicable regulations

SMS / Text Message Marketing & Telephone Calls (TCPA Consent)

When you check the consent box and submit our quote form, you provide your prior express written consent under the Telephone Consumer Protection Act (TCPA) to receive marketing and customer-service text (SMS/MMS) messages from First Health Enrollment, LLC and its licensed agents at the mobile number you provide, including messages sent using an automatic telephone dialing system (autodialer) or other automated technology, even if your number is listed on a state or federal Do Not Call registry. Checking this box is not a condition of any purchase or quote, and it does not provide consent for autodialed or prerecorded/AI-voice marketing telephone calls.

Consent is not a condition of any purchase or of receiving a quote. Checking the consent box is optional — you may submit the form and request information without agreeing to receive autodialed marketing text messages. If you do not check the box, we will not record SMS marketing consent for your submission; a licensed agent may still contact you about the inquiry you submitted, including by phone and email at the number and address you provide.

Message frequency varies. Message and data rates may apply. You can opt out of text messages at any time by replying STOP to any message you receive from us; after you reply STOP you will receive a single confirmation that you have been unsubscribed, and we will send no further marketing texts to that number. Reply HELP to any message for help, or contact us at (844) 569-1969 or info@firsthealthenroll.org. Opting out of text messages will not, by itself, stop telephone calls; to stop calls, tell the agent you wish to be placed on our internal Do Not Call list or contact us using the methods in “Your Rights & Choices” below.

We retain a record of your consent (including the consent text, a timestamp, and the consent status) as described in “Consent & Tracking Data” and “Data Retention.” You may revoke your consent at any time using any reasonable method, including the STOP keyword, the methods described in “Your Rights & Choices,” or our Contact Us page.

SMS/text-message consent is never shared, sold, or rented. The mobile phone number you provide and your SMS/text-messaging opt-in and consent are used solely by First Health Enrollment, LLC and its licensed agents to contact you about your inquiry. This SMS consent information will not be shared with any third parties or affiliates for marketing or promotional purposes, and is excluded from any “sale” or “sharing” of personal information described elsewhere in this Privacy Policy, including the state-specific sections below.

Information Sharing & Disclosure

We share your personal information with the following parties for the purposes described below:

Our Licensed Agents & Appointed Carriers

When you submit your information through our quote form, your personal information is shared within First Health Enrollment, LLC — with its licensed insurance agents and its appointed insurance carriers — for the purpose of preparing quotes and connecting you with a licensed agent:

First Health Enrollment, LLC — The operator of golifequote.com. Licensed insurance agency whose agents may contact you directly to discuss life insurance coverage options.

Service Providers & Processors

We use the following third-party service providers who may process your data on our behalf:

Google LLC — Google Analytics, for website usage analytics.
Microsoft Corporation — Microsoft Clarity, for website usage and session analytics.

We do not sell, rent, or trade your personal information to any parties other than as described above. We may also disclose your information if required by law, regulation, legal process, or governmental request.

Data Retention

We retain your personal information for a period of ten (10) years from the date of collection. This retention period satisfies the requirements of the Telemarketing Sales Rule (TSR) and is consistent with the consent record-keeping standards applicable to licensed insurance agents and brokers.

You may request deletion of your data at any time by contacting us (see “Contact Information” below). Deletion requests are subject to our legal obligations to retain certain records.

Your Rights & Choices

You have the following rights regarding your personal data:

Opt-Out of Marketing: You may revoke your consent to be contacted at any time by visiting our Contact Us page and selecting “Do Not Contact” as the subject.
Access Your Data: You may request a copy of the personal information we hold about you.
Delete Your Data: You may request that we delete your personal information, subject to our legal retention obligations.
Correct Your Data: You may request that we correct any inaccurate personal information.

To exercise any of these rights, please contact us at info@firsthealthenroll.org or call us at (844) 569-1969. We will respond to your request within 30 days.

State-Specific Rights

California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):

Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources, the business purpose for collection, and the categories of third parties with whom we share your information.
Right to Delete: You may request that we delete your personal information, subject to certain exceptions.
Right to Opt-Out of Sale: You have the right to opt out of the “sale” of your personal information. Under the CCPA, sharing your personal data with our marketing partners for monetary consideration may constitute a “sale.” To exercise your right to opt out, please visit our Do Not Sell or Share My Personal Information page.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.

We will respond to verified California consumer requests within 45 days.

Vermont Residents

If you are a Vermont resident, we will not share your personal information with third parties for marketing purposes unless you have provided affirmative opt-in consent to such sharing. By completing our quote form and clicking the submit button, you provide this opt-in consent.

Nevada Residents (NRS 603A)

If you are a Nevada resident, you have the right to opt out of the sale of your covered information. To submit an opt-out request, please email us at info@firsthealthenroll.org with the subject line “Nevada Opt-Out Request.”

Colorado, Connecticut, Virginia, and Texas Residents

If you are a resident of Colorado (CPA), Connecticut (CTDPA), Virginia (VCDPA), or Texas (TDPSA), you have the following rights under your state’s applicable privacy law:

Right to Access: You may request access to the personal data we hold about you, including the categories of data collected and the purposes for which it is used.
Right to Correct: You may request that we correct inaccurate personal data we hold about you.
Right to Delete: You may request that we delete personal data we have collected from or about you, subject to certain exceptions permitted by applicable law.
Right to Data Portability: You may request a copy of the personal data you have provided to us in a portable and, to the extent technically feasible, readily-usable format.
Right to Opt-Out of Sale / Targeted Advertising: You have the right to opt out of the sale of your personal data or its use for targeted advertising purposes. To exercise this right, please visit our Do Not Sell or Share My Personal Information page.
Right to Appeal: If we decline to act on a privacy request, you may appeal that decision by contacting us at info@firsthealthenroll.org with the subject line “Privacy Request Appeal.” We will respond to your appeal within 60 days.

We will respond to verified requests within 45 days. For Colorado residents, we may extend this period by an additional 45 days when reasonably necessary, with notice. To submit a request, contact us at info@firsthealthenroll.org or call (844) 569-1969.

Cookies & Tracking Technologies

We use the following cookies and tracking technologies on the Site:

Google Analytics — Website analytics to understand how visitors interact with the Site, including page views, session duration, and user behavior.
Microsoft Clarity — Website usage and session analytics to understand how visitors interact with the Site.
Essential Cookies — Functional cookies for site operation, such as session management and form submission tracking.

Global Privacy Control (GPC): We honor the Global Privacy Control signal. If your browser or a browser extension sends a GPC signal, we do not load these analytics tools for your visit. See our Do Not Sell or Share My Personal Information page for opt-out details.

You can manage cookies through your browser settings. Most browsers allow you to block or delete cookies. However, disabling cookies may affect the functionality of the Site. For more information about managing cookies, consult your browser’s help documentation.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. All data transmitted between your browser and our servers is encrypted using HTTPS/TLS. Access to personal information is restricted to authorized personnel only.

However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

Children’s Privacy

The Site is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information promptly. If you believe we have collected information from a child under 13, please contact us at info@firsthealthenroll.org.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make changes, we will update the “Effective Date” at the top of this page. We encourage you to review this Privacy Policy periodically. Your continued use of the Site after any changes constitutes your acceptance of the updated Privacy Policy.

Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

First Health Enrollment, LLC
12985 SW 130 CT, Unit 201, Miami, FL 33186
Phone: (844) 569-1969
Email: info@firsthealthenroll.org

You may also visit our Contact Us page to submit a request.